Starr Catering Group

How to Wow Your Event Guests Even During Breaks

Long meetings, conventions, and expos all have one thing in common: They include breaks. All too often, the potential of these breaks is wasted as participants are left to find their own entertainment. A better option is to spice up your event's break time by providing your own diversions from the main topics. Here are some of the ways other companies have been successful at keeping people's attention during these times:

Use an Area-Themed Snack Display

Every area has foods and other items that are unique to it. For example, Florida is known for its citrus fruits and beaches. A citrus-based display with beach imagery will be a sure hit for an area-specific snack bar. There's no need to exclude all other food options, either. Just be sure to have some orange things prominently present to get the effect.

Touch on an Area's Cultural Cuisine

While Florida may be known for oranges, the city of Miami is known for its people. As a Florida city, it is a mix of both domestic and overseas immigrants. Southerners, Northerners, Cubans, Mexicans, and Puerto Ricans all share the space and eat each other's foods on a regular basis. Simply serve some of each of these cultural foods for a great all-around "taste of Miami" effect. You can also aim for whichever foods your audience will find exotic in order to present a daring atmosphere of trying new things.

Hire a Professional Chef

If your event caters to an upscale crowd, you'll definitely make the right impression by having a professional chef make up the offerings. Even so, resist the urge to go for full-course meals or large desserts. Remember that this will be for a relatively short break instead of the dinner hour, and specify foods that can be picked up and carried by people who'll want to walk around and network as they enjoy the food.

Don't Forget Desserts and Drinks

Desserts are always a hit, and what better way to say "Florida" than at least one Key lime pie stand? Drinks also tend to be regional. Here, you'd be remiss to forget sweet tea – the quintessential Southern staple. Of course, Florida orange juice is obligatory as well. Don't forget to offer coffee, too. It may not be regional, but it is still one of the most popular non-alcoholic drinks on Earth and is very compelling for its fans.

These are just some of the ways you can set up food stands to make your event memorable even during the breaks. The other thing you need is a good venue. Check out Soho Studios in Miami for the perfect place to present your next Florida-based meeting, event, or expo.

Golden Angels Gala at Soho Studios


Soho Studios is proud to announce that we housed the 2016 Golden Angels Gala, the annual charitable event of the Jackson Health Organization. We're delighted to play a role in such a wonderful function. The Jackson Health Organization has been an active for more than 20 years, and they raise 100s of thousands of dollars every year at their events. The 2016 gala was similar to other Golden Angels events, with a divine dinner paired with dancing exclusively for those who sponsor or support the Jackson Health Organization. Approximately 1,200 people attended the Golden Angels Gala. Tickets range from $1,000 to $2,500 and, as always, are worth it. Guest had the ability to mingle with some of the top minds in the health field and with many of the most influential individuals in the community. Jackson consists of highly renowned facilities like Holtz Children's Hospital, Ryder Trauma Center, Jackson South, Jackson North and Jackson Memorial Hospital. All proceeds went to the Jackson Health Foundation, a nonprofit section of the Jackson Health Systems, and went toward technological systems, new construction and innovations.

It's not surprising that tickets sell out for this event fast. Each year, the banquet has a theme, and this year wasn't any different. The entire night was centered around a cool winter theme to advocate that Jackson has cool medical miracles happening on a regular basis. From icebergs to igloos to a life-sized snowball, decorations adorned the Soho Studios facility and accurately represented the concept that "Something Cool is Happening at Jackson."

The event was produced by the amazing Wow Factor and catered by Starr Catering Group , the hottest and exciting catering company in Miami.

This event is known for being one of the most outstanding balls in Miami. We've had the opportunity to host many unforgettable productions, and this was definitely one of them. It was truly a night we'll never forget, and we're sure all guests felt the same way.