traveling event

Propel Co:Labs Joining the Healthy Pop Up Movement

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Propel has launched a pop-up studio program that is quickly becoming one of the hottest exercise trends today. Being in celebration of their flavored water (with more electrolytes), Propel is touring their Propel Co:Labs in New York so more workout enthusiasts can understand what the brand is all about. So with a Propel Co:Lab setting up another brand experience, we're going to give you a sneak peek in regards to what the event is about and what could be expected at a Propel event. With this being said, here's a look at what Propel Co:Labs has to offer. About Propel Co:Labs

The previous Propel Co:Labs opening was such a wild success in Los Angeles that Propel has decided to launch an event in New York. The initial Los Angeles Propel launch went as follows:

  • Taking place in a private home located in Venice Beach, the Propel's four day event transformed the home into every fitness fanatics' dream. The Propel Co:Lab was open 12 hours a day and allowed customers to sign up for free fitness classes (the classes themselves were one hour long) that were held by fitness personalities and Propel partners. Classes included Modelfit, Yoga for Bad People, Speedplay, Cobra Fitness Club, The Class, and Y7 Studio. One of the many fitness personalities on board included Gunnar Peterson, who is well known as a trainer for the stars.
  • When the customers arrived, Bandier (a fitness apparel brand) offered outfits that included accessories and other products for their first level purchase. In addition to this, a 3D photo booth was provided so that the customers could place themselves into their desired Propel advertisement and share them with friends/family.For their "Science of Propel" space, Propel set up messaging that explained the scientific explanation of the ingredients and how the electrolytes effect your body.On the rooftop, a DJ was spinning records and a bar served smoothies that were made with Propel.The fitness classes themselves were held in the modern studio spaces of the LA home.
  • On the opening day, the event held an influencer night that featured fitness media, local fitness bloggers, and a surprise performance by none other than Nick Jonas. Driving the buzz for the event was a Q&A with Gunner Peterson and an organized lunch. In addition to this, Electric Flight Crew dropped by (a savvy fitness club on social media) and shared their experience at the event.

In consideration of the information above, it's safe to say that the sky is the limit if Propel happens to come to your town.

Want to create a fun pop-up fitness event in Miami?  Contact us today for a tour of our studios.

What to Expect from Citi at Taste of the Nations

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Hello June!  With the Taste of the Nation coming to Miami in less the two weeks,  we are hearing how the tour started out with a bang when recently hosted in New York City. Citi, one of the proud sponsors of the event, set up shop at this charitable event in April 2016 and offered amazing social experiences to its card carrying members who were lucky enough to have private passes. The bank then encouraged those who engaged in the event to take to social media to share their experiences.

The Appetizers

Citi's appetizers were mouthwatering but the way they were presented was perhaps even more noteworthy. The appetizer platters were suspended from helium balloons right near the check-in counter to entice people to want to come in and have a taste. Other white balloons were placed nearby and these turned blue as people got on their social media accounts to tell people about Citi's great food.

The Drinks

Well known mixologist Eamon Rocky served up some amazing Avion tequila "Tigritas" as guests enjoyed relaxing in the lounge. As guests enjoyed their drinks, they were able to charge their cell phones, check out the 60 inch touch screen display to find out more about Citi's dining platforms and talk to brand ambassadors. At the photo booth inside the space, guests were once again encouraged to take to social media to share photos of the event as the number of meals and amount of money donated to charity was dependent on social activity of those who participated in the event.

Other Goodies

Citi set up a unique social vending machine as part of the event. Guests who posted to their social media accounts while at the machine received Citi-branded goodies such as oven mitts, wine stoppers, wine pourers, aprons and a USB loaded with recipes for tasty treats.

Get in on the Action

Taste of the Nations is coming back to Miami on June 17, 2016 and we here at SOHO Studios are hosting the event!  It will offer tasty treats, exquisite beverages and an afterparty. The event is also being hosted by Emmy nominated weekend anchor Marybel Rodriguez and Froggy from Elvis Duran and the Morning Show. For now, we and Citi are keeping its Taste of the Nation plans to ourself; however, fans can see from Citi's April offerings that the company is sure to provide a night out Miami Style that you simply won't want to miss!

Check out South Florida's Taste of the Nation on Facebook and our Facebook page  for more photos and details of the event.